JohnTylerWines.com
Posted on | October 9, 2009 | 1 Comment
Consult owner/operators of a historic California winery to create and manage their online presence and to generate sales though their website. Coach on personal brand and voice. Created visual identity and social media marketing strategy. Drove website development with integrated social media components. After one year, their social metrics include over 1500 social connections in Facebook, Twitter, and Wine 2.0 community. Developed a matrix to track effectiveness of social media efforts. Their direct sales have increased tenfold.
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Corporate experience
May 28th, 2010 @ 9:11 pm
Jennifer has an incredible talent to take pieces of a puzzle and putting them together so they work as a cohesive group and towards a common goal. In the year we have been working together, Jennifer has helped John Tyler Wines grow our presence on the web immensely, including driving and developing the creation of our new website.
Jennifer also helped us set up several social media networking sites such as Facebook, Twitter, Wine 2.0. She coaches us on our social implementation–building communities and driving traffic to our website. She continues to help us build our content and is always striving to come up with new and unique ways to reach our customers.
Jennifer’s knowledge of the internet and technology has helped us reach a wider audience and increased brand recognition across the country. There is no doubt that without Jennifer’s knowledge and expertise our business would not be in the state it is today.